Author: Ray Tuck, DC

Last month, I met with two doctors at one of their regularly scheduled monthly meeting. Though their practices were going well I personally believed they could have been doing better.

When we met I asked the doctors to focus on one thing, evaluating every aspect of the patient interaction that their patients received. My goal with this was to create a certain amount of energy for the doctors I would hopefully allow them to grow their practice. One of the issues that I often find in a young doctor’s office is that they often focus so much on the technical aspect of growing a practice they often forget there is a positive intent side. 

My father, who in my opinion was the expert on making an impact in patients lives through positive intent, would go into an office and triple the practice in a matter of months. When I asked him how he did this he would often say “I'm just spreading the positive intent and the patients just follow me in.”

Now do I believe that he was performing some type of magic?

No.

I believe he was so focused on helping people in his practice which created an energy that made people want to become his patients. The patients could literally feel his sincerity.  It also made patients want to refer other people in to the clinic.  And, it made his patients want to return for care.

Growing a practice is not about special bells and whistles. It's about accepting personal responsibility to help people in your community and to make an impact on everyone's lives you serve.  If you focus only on the technical aspect, you will not help many people. If your intent is to make an impact on the communities you serve and to help as many people as possible, then you're going to grow a large practice and help MANY people.

Focus on patients.